Spiegel does smart marketing.

I like the 40s Mom look, but I wouldn't last ten minutes on those heels.

That's a great pair of trousers for the 60s Mom.

The 50s Mom (me) look doesn't do a lot for me. It's been a while since I wore bows, and I don't do brown.

UPDATE: Interesting, that tight neck for the 50s Mom. Does that mean she hasn't made it to the plastic surgeon yet, or that she hasn't yet decided to let the crepe all hang out like the 60s Mom?